APA (7th ed.) Citation

Frand. (1989). The art of product development: From concept to market. Dow Jones-Irwin.

Chicago Style (17th ed.) Citation

Frand. The Art of Product Development: From Concept to Market. Homewood: Dow Jones-Irwin, 1989.

MLA (9th ed.) Citation

Frand. The Art of Product Development: From Concept to Market. Dow Jones-Irwin, 1989.

Warning: These citations may not always be 100% accurate.