Chaotics : the business of managing and marketing in the age of turbulence

Main Author: Kotler
Other Authors: Caslione,
Published: New York: American Management Association, 2009.
Edition:1st ed.
Subjects:
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020 0 0 |a 9780814415214  
090 0 0 |a HF 5415   |b .K68 2009 
100 1 0 |a Kotler  
245 1 0 |a Chaotics :   |b the business of managing and marketing in the age of turbulence   |c Philip Kotler and John A. Caslione. 
250 0 0 |a 1st ed. 
260 0 0 |a New York:   |b American Management Association,   |c 2009. 
300 |a xiii, 206pbill. 
504 0 0 |a Includes bibliographical references (p. [191]-200) and index 
650 0 0 |a Business cycles  
650 0 0 |a Marketing  
650 0 0 |a Globalization  
650 0 0 |a Management  
700 1 1 |a Caslione,   |h John A.  
999 |a 030760  |b Book  |c Open Shelf  |e IKIM Kuala Lumpur